ARTICLES

Design Packaging with Depth

By Laura Zielinski
No Comments

Impact consumers at shelf by putting some passion into your branding and package design.


Read More

Cutex Packaging Removes Confusion at Shelf

By Laura Zielinski
No Comments

Prior packaging blended in with other brands' bottles in store, crippling sales.


Read More

The Distance Private Labels Have to Go

By Laura Zielinski
No Comments

Retail brands have made progress, but some still need to make the brand-consumer connection.


Read More

Nut Packaging Gets New Design and Structure

By Laura Zielinski
No Comments

The brand's original pack was at odds with its ripened positioning.


Read More

Launch Support

By Laura Zielinski
No Comments

Consider these steps to make product launches a success.


Read More

Create a Great Brand Launch

By Laura Zielinski
No Comments

Get your identity and pack to flourish from the start.


Read More

Sign, Seal and Deliver Your Design Gallery Submissions

By Laura Zielinski
No Comments

Curious how the Design Gallery process works? We'll tell you.


Read More

Stone-Care Products Get Redesigned Labels

By Laura Zielinski
No Comments

The new package design positions the brand as experts while helping customers.


Read More

Brand Innovators 2014

We award the people influencing branding and packaging today.
By Laura Zielinski
No Comments

Every year, BRANDPACKAGING awards several creative thinkers and doers in the packaging and branding industry with the title of Brand Innovator.


Read More

Congratulations to 2014's Brand Innovators

By Laura Zielinski
No Comments

Taking the path of least resistance is always tempting, isn’t it? It’s time-tested to work and most likely safe. It probably won’t get you fired; in fact, it might not even be wrong — but it definitely won’t get your brand noticed by consumers.


Read More

Multimedia

Videos

Image Galleries

10th Annual Packaging That Sells Conference, Chicago, October 2012

Posted Date: October 29, 2013

BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.

Brand Packaging Magazine

brand packaging september 2014

September 2014

 The September 2014 issue features the latest on Standing out from the Crowd.  You can also read the issue at the Digital Editions.

Table Of Contents Subscribe

THE BRAND PACKAGING STORE

BP_DG_2013Cover.gif
Design Gallery Volume 11

Design Gallery Volume 11 is not just a study in good design. It’s a look at how packaging can successfully demonstrate structural and graphic innovation, make strong shelf impact, meet consumer, shopper and retailer needs and support and convey the brand story

More Products

SDG

STAY CONNECTED

facebook_40.png twitter_40px.png  youtube_40px.pnglinkedin_40px.pnggoogle plus