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Packaging That Sells

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10/13/14 to 10/15/14
The Drake Hotel
Chicago, IL
United States

Where Brand Strategy and Package Execution Meet

BRANDPACKAGING's Packaging That Sells Conference provides the opportunity to interact with the industry's most influential brand marketers and package design teams who understand the vital role packaging plays in delivering a brand's message and connecting with consumers.

Examine what your package communicates not only about the product, but also about your brand  - how your product is presented makes a statement about your company.

Why Attend

Insights & Inspiration: Attend stimulating sessions from top brand innovators who are sure to motivate and challenge your creative process.

Design Gallery: Experience a hands-on look at packages that effectively tell a brand's story through design and structure to connect with consumers.  The top package will be awarded the People’s Choice trophy. 

Networking: Engage with design and marketing professionals who have the experience and expertise to help bring your ideas to reality and overcome roadblocks. 

Find Solutions: Meet with the industry's leading product and service providers who can help you conquer your current challenges and share best practices 

Who Should Attend 

  • CPG companies
  • Brand marketers
  • Innovation managers
  • Product/category managers
  • Retail marketers
  • Package design firms
  • Creative directors
  • Graphic designers
  • Insights/consumer researchers



Image Galleries

10th Annual Packaging That Sells Conference, Chicago, October 2012

Posted Date: October 29, 2013

BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.

Brand Packaging Magazine

brand packaging september 2014

September 2014

 The September 2014 issue features the latest on Standing out from the Crowd.  You can also read the issue at the Digital Editions.

Table Of Contents Subscribe


Design Gallery Volume 11

Design Gallery Volume 11 is not just a study in good design. It’s a look at how packaging can successfully demonstrate structural and graphic innovation, make strong shelf impact, meet consumer, shopper and retailer needs and support and convey the brand story

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