Items Tagged with 'package redesign'

ARTICLES

French Market Coffee's Updated Tin

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New life was brought the brand's classic can.


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Standing Out From the Crowd at Shelf

By Pamela Long
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Thinking unconventionally, understanding needs and looking for opportunities set your brand's package design apart from the rest.


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Aqua Chem Pool Care Products Get New Design

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The brand refreshed its packaging to make the shopping experience easier for consumers.


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Cutex Packaging Removes Confusion at Shelf

By Laura Zielinski
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Prior packaging blended in with other brands' bottles in store, crippling sales.


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Stone-Care Products Get Redesigned Labels

By Laura Zielinski
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The new package design positions the brand as experts while helping customers.


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Smithfield Hams

The color-coded metalized mylar features a spiral pattern for easy identification.
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The brand wanted to introduce new flavors to its spiral ham line, while also increasing the quality perception of the product line.


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Dolphin Organics

The organic hair and skincare products are dressed in bottles with vivid colors.
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 The Biondo Group created the visual story of Dolphin Organics, a line of organic shampoo. 


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Good2grow: Kids' Juice Pack Redesign

The redesigned package for the organic and 100 percent juices shows parents and kids that good can be fun.
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InZone Brands has unveiled an entirely new portfolio strategy for kids’ juice. 


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Daisy Cottage Cheese

The new look of Daisy Cottage Cheese features a contemporary package design and an innovation of colored lids.
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Daisy Cottage Cheese gets new, modern packaging that highlights "The Daisy Difference" of better ingredients.


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Masterpiece Packaging for Chemex

By Laura Zielinski
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Chemex's coffeemakers are considered works of art. Now, the packaging follows suit.


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10th Annual Packaging That Sells Conference, Chicago, October 2012

Posted Date: October 29, 2013

BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.

Brand Packaging Magazine

brand packaging september 2014

September 2014

 The September 2014 issue features the latest on Standing out from the Crowd.  You can also read the issue at the Digital Editions.

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THE BRAND PACKAGING STORE

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Design Gallery Volume 11

Design Gallery Volume 11 is not just a study in good design. It’s a look at how packaging can successfully demonstrate structural and graphic innovation, make strong shelf impact, meet consumer, shopper and retailer needs and support and convey the brand story

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