Items Tagged with 'consumer insights'

ARTICLES

'Older and Wiser' Trumps 'Youthfulness' As a 2013 Trend

U.K. and Chinese Consumers Bigger Believers than U.S. Consumers
February 8, 2013

Anthem Worldwide, the brand development practice of Schawk Inc., announced that its consumer insights study has revealed 'Older and Wiser' trumps 'Youthfulness' as a trend in 2013.


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Study Reveals What Women Want From Health and Wellness

January 31, 2013

Anthem Worldwide announces the results of its latest study in the white paper, “What Women Really Want From Health And Wellness.”


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Weak Economy Benefits At-Home Nail Care Market

January 30, 2013

The U.S. nail care market fared well during the economic slump, as women turned to at-home nail care options versus the pricey spa alternatives.


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10th Annual Packaging That Sells Conference, Chicago, October 2012

BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.

2/6/13 2:00 pm EST

Packaging Matters: Studying the Satisfaction Gap in Consumer Packaging

On-Demand Consumers often choose products based on packaging, but how satisfied are they once they try to carry, store, open, use or dispose of the product package?

THE MAGAZINE

Brand Packaging Magazine

brand packaging cover 2013 april

April 2013

The April 2013 issue examines sustainabiltity and its place in brand packaging. You can also read the issue at the Digital Editions.

 

Take a look at Consumer Insight, our monthly infographic focus on current data and demographic facts happening in the groups you and your customer’s brands are reaching. This month examines personal care and health and beauty aids.

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THE BRAND PACKAGING STORE

2012 design gallery book BP
BRANDPACKAGING Design Gallery Volume 10

A design annual unlike any other, Design Gallery Volume 10 is not just a study in good design. It’s a look at how packaging can successfully demonstrate structural and graphic innovation, make strong shelf impact, meet consumer, shopper and retailer needs and support and convey the brand story.

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