MOM Brands Co. (formerly Malt-O-Meal Co. and Campbell Cereal Co.) is a producer of hot and cold breakfast cereals, headquartered in Northfield, Minn. Now owned by Post Consumer Foods, MOM markets its products under a variety of brands, including MOM’s Best Naturals.
Live experiences can be compelling and memorable, and they have the power to stimulate strong emotional connections. The implications for brands and licensed properties are huge because today’s consumers want to do more than purchase products and services.
When it comes to trends in packaging design, respondents put forward a host of suggestions. Sustainability and the use of recycled materials in packaging emerges as the most-mentioned trend in packaging design, with more than half of the respondents citing it as a leading trend.