Cover Stories from our latest issues!
Sustainability: It's not just about the environment. It's also about longevity.
April 1, 2013
Sustainability is a notion that spans the entire packaging life cycle.
Get your launch right by learning from already established brands.
March 1, 2013
Brands just starting out need examples on how to handle product launches and lines.
The Goldstein Group looks at Aqua Net's history to reinvigorate the brand.
February 1, 2013
Whether holding a bouffant or beehive, Aqua Net has played a leading role in women’s hairdos since the fabulous fifties.
November 1, 2012
Shelf-safe milk packaging reconnects consumers with the little luxury in steep decline.Read More
October 1, 2012
Two guys walk into a bar. One orders a water, the other orders a shot of Vaska.
September 1, 2012
A well-designed package is worthless if it doesn’t reach the right consumers.Read More
Winning at Retail
July 25, 2012
Each year, Perception Research Services (PRS) pretests several hundred new packaging systems prior to their introduction in the market.Read More
June 22, 2012
The top trends to know when designing beverage packagingRead More
May 23, 2012
Inspiration and Innovation can come from anywhere.Read More
March 5, 2012
As shops turn into showrooms, retailers must adapt to a radically changing retail landscape in order to compete.Read More