Cover Story

Cover Stories from our latest issues!

ARTICLES

Time to Make a Change with Sustainability?

Sustainability: It's not just about the environment. It's also about longevity.
April 1, 2013

Sustainability is a notion that spans the entire packaging life cycle.


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Learning to Launch a Brand or Product by Example

Get your launch right by learning from already established brands.
March 1, 2013

Brands just starting out need examples on how to handle product launches and lines.


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Rewinding Design to Move A Brand Fast Forward

The Goldstein Group looks at Aqua Net's history to reinvigorate the brand.
February 1, 2013

Whether holding a bouffant or beehive, Aqua Net has played a leading role in women’s hairdos since the fabulous fifties.


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Milk Goes Anywhere, Anytime with Shelf-Safe Packaging

November 1, 2012
Shelf-safe milk packaging reconnects consumers with the little luxury in steep decline.
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I’ll Have What He’s Having

October 1, 2012

Two guys walk into a bar. One orders a water, the other orders a shot of Vaska.  


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Package Design Missing the Mark?

September 1, 2012
A well-designed package is worthless if it doesn’t reach the right consumers.
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Winning at Retail

How to Make Packaging & Point-of-Sale Work Together

July 25, 2012
Each year, Perception Research Services (PRS) pretests several hundred new packaging systems prior to their introduction in the market.
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Thirsty for Knowledge

June 22, 2012
The top trends to know when designing beverage packaging
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Brand Innovators 2012

May 23, 2012
Inspiration and Innovation can come from anywhere.
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Shops are Showrooms: A Brave New World of Retail

March 5, 2012
As shops turn into showrooms, retailers must adapt to a radically changing retail landscape in order to compete.
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10th Annual Packaging That Sells Conference, Chicago, October 2012

Posted Date: October 29, 2013

BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.

Brand Packaging Magazine

bp august 2014

August 2014

 The August 2014 issue features the latest on Private Label Packaging.  You can also read the issue at the Digital Editions.

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Design Gallery Volume 11

Design Gallery Volume 11 is not just a study in good design. It’s a look at how packaging can successfully demonstrate structural and graphic innovation, make strong shelf impact, meet consumer, shopper and retailer needs and support and convey the brand story

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