Shrink sleeve labels can help your product stand out on the shelf and overcome design challenges posed by highly contoured containers. But it’s important that you’re working with experienced labeling professionals when opting for this solution.
According to a new infographic produced by Mitsubishi Gas Chemical America, 48 percent of customers avoid foods with artificial preservatives and 35 percent avoid foods with artificial flavors. This means brands are challenged to leverage packaging technologies that can help food last longer without additional chemicals.
Smurfit Kappa will be hosting The Americas Innovation Event in Dallas on September 21, 2017. The event, which brings together the company’s North American and Latin American customers, will highlight the future of packaging and will have an exhibition of the latest innovations in packaging that contribute to winning in the marketplace.
Traditions, culture, habits, economics and climate are some factors that influence what we eat and which medicines we take. But they also impact how products are packaged. Alexander Baumgartner, CEO at Constantia Flexibles, discusses two main reasons why packaging might vary significantly between different countries or continents.
Velocity: The My Private Brand Conference attendees will get an exclusive preview of Christopher Durham's latest book on private brands, Vanguard: Vintage Originals, before it releases on Amazon on Sept. 18. The follow-up book to his bestselling first book, Fifty2: The My Private Brand Project, will debut during the conference as Durham presents a look at the innovation, vintage design, and brands that make up the book. Velocity: The My Private Brand Conference will be held in Charlotte, NC on Sept 14.
How quickly and effectively marketers respond and adapt to ongoing consumer feedback has become a new determinant of brand performance, reports the Chief Marketing Officer (CMO) Council in a recent survey report.
Funds raised through PMMI’s PACK gives BACK event and online efforts will go to aid the tens of thousands of people across the Gulf Coast impacted by Hurricane Harvey. PMMI will match funds donated up to $100,000.
The canned food industry and canned food makers asked President Donald Trump to exclude tinplate steel from tariffs or other restrictions based on the potential increases in manufacturing cost and American manufacturing jobs losses.