Health/Beauty/Pharma

Discover a healthy amount of gorgeous packs: Personal care and medical packaging never looked better.

ARTICLES

Soft & Gentle

The actuator's smooth, ergonomic design communicates quality and modernity for the established brand.
April 15, 2014

Soft & Gentle relaunches with new actuator. 


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Eco Low-Profile Tube

The Eco low-profile tube is ideally suited for personal care products.
April 14, 2014

A new lightweight, low-profile tube and closure solution that aims to improve sustainability, logistic efficiency, costs and lead times has been introduced.


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Oriflame Cosmetics’ HairX

The new design provides a premium feel with its typographic execution and use of premium colored foils.
April 11, 2014

The expert hair care range's branding and packaging was recently redesigned.


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Kissed by Mii

The new tanning range has received a calming identity and packaging.
April 10, 2014

The design is meant to help customers feel great from the inside out.


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Kerasilk

New positioning and packaging for the professional haircare brand have been introduced.
April 9, 2014

New packaging for Kerasilk.


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Dolphin Organics

The organic hair and skincare products are dressed in bottles with vivid colors.
April 7, 2014

 The Biondo Group created the visual story of Dolphin Organics, a line of organic shampoo. 


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Nasacort

Nasacort has been inroduced over the counter in new packaging.
April 4, 2014

 Nasacort Allergy 24HR Nasal Spray over-the-counter (OTC) 


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Kiehl's and TerraCycle

April 2, 2014

Consumers are now able to return their empty bottles, tubes and other containers to any Kiehl’s freestanding store in the U.S.


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Packaging: The Great Brand Differentiator

Work some magic on shelf by transforming your best marketing asset.
March 3, 2014
Transform your best marketing asset.
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Party Armor: Now a Sophisticated Defense

Party Armor updates its packaging to a professional level.
February 4, 2014

 Party Armor updates its packaging to a professional level. 


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10th Annual Packaging That Sells Conference, Chicago, October 2012

Posted Date: October 29, 2013

BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.

2/12/14 2:00 pm EST

Packaging Matters™: A study on packaging’s impact on shopping behavior, product satisfaction and trends in the global marketplace

On-Demand Packaging Matters™ is MWV’s study of the role of packaging in product satisfaction.  In its second iteration, the research has expanded to 10 markets: China, India, Brazil, Russia, Turkey, South Africa, U.K., Germany, Japan and the U.S. We study packaging because it matters to brand owners, retailers and consumers around the world. Packaging impacts shopping behavior, influences product satisfaction and motivates consumers in global markets in different ways.

THE MAGAZINE

Brand Packaging Magazine

brand packaging april 2014

April 2014

The April 2014 issue examines the topic of "Green Fatigue."  You can also read the issue at the Digital Editions.

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THE BRAND PACKAGING STORE

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Design Gallery Volume 11

Design Gallery Volume 11 is not just a study in good design. It’s a look at how packaging can successfully demonstrate structural and graphic innovation, make strong shelf impact, meet consumer, shopper and retailer needs and support and convey the brand story

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