- THE MAGAZINE
- CONSUMER INSIGHT
- PRODUCT PACKAGING
- DESIGN GALLERY
New packaging was developed to express that The Crown Choice products are different from traditional sponges and dishcloths.
The reward was offered to customers buying selected P&G products.
Ever heard the quote, “Good artists borrow, great artists steal?” Apparently, Picasso might have said this back in the day, but the true source is lost somewhere in history.
Since 1998, New York-based Sprigs, an established accessory house, has had the mission of enhancing life by melding style and function into products of unique design.
The plastic pail incorporates 25 percent recycled content.
Metal packaging caters to two types of consumers.
Planet Canit, in collaboration with Aquiesse, developed a product line extension using metal to complement a luxury brand of candles traditionally offered in glass.
Oasy 's packaging depicts the love story between a pet and its owner.
Brokula&Ž (Broccoli and Ž) is a clothing line by brand strategy and design agency Bruketa&Žinić OM made from organically grown materials.
The challenge: The redesign targets moms who care about purchasing products that reduce waste in their family’s on-the-go meals and snacks.