Eleven states are seeing their namesake on Budweiser bottles and cans as part of the brand's latest evolution of its iconic summer packaging. Available through the end of September, Budweiser's newest look celebrates the local states Budweiser and its breweries call home.
Less is more. There’s a great deal of insight in that statement. We, as package designers, understand that clarity and simplicity help consumers to hone in on specific brands to the exclusion of everything else.
SGK, a division of Matthews International Corp., and a global brand development, activation and deployment provider has been honored with seven Gold, Silver and Bronze Vertex Awards for private brand package design.