The frozen food industry has come a long way in the past several years. Gone are freezers of the past filled simply with fish sticks, freezer-burned vegetables and year-old TV dinners. Many brands today are offering high-quality meals that can easily be heated and served on demand.
Trends don’t just happen overnight, and they aren’t always obvious—at least in the beginning. They can take years to develop. As a person who pays more attention to packaging design than most (it’s part of the job, after all), I’ve seen a subtle shift occurring.
Shrink sleeve labels can help your product stand out on the shelf and overcome design challenges posed by highly contoured containers. But it’s important that you’re working with experienced labeling professionals when opting for this solution.
Guarachi Wine Partners recently began importing Cuvée Deor a collection of Italian sparkling wines. Currently available in Georgia, Tennessee and Colorado, Guarachi Wine Partners plans to expand Deor into 25 new markets this fall and nationwide in 2018.
With less than two months until its debut, the 15th annual Packaging That Sells Conference offers a dynamic lineup of branding and packaging experts. The conference, to be held Oct. 23-25 at Chicago’s Drake Hotel, will feature 16 interactive presentations, as well as announcements for Brand Packaging magazine’s Design Gallery People’s Choice Awards and the Glass Packaging Institute’s annual awards.