Garden Lites Gets Bold Brand Refresh
The bright green look of “Veggies Made Great” on every package signals a shift in the visual language in which Garden Lites emphasizes vegetables as the primary ingredient in all products. The packaging change also helps highlight the company’s dedication to clean and simple, gluten free, non-GMO, nut free and kosher ingredients as well as displaying the "The Good Housekeeping Institute’s Nutritionist Approved Emblem.” The back of the package also show the ingredients in a clear veggie wheel graphic.
The Garden Lites product line continues to exceed all projections, with a sales spike of over 100 percent over the past two years. With the explosive growth still ongoing, Garden Lites recently moved to a new 40,000 square foot plant in Avenel, New Jersey, where they manufacture their broad variety of products.