These steps will help you to make a decision whether it’s time to redesign or leave it alone.
May 1, 2019
Food brands owners often come to us when their current packaging design is hindering them from taking a brand to the next level. It’s gotten them to a certain point, but now they are ready to invest in a design that will dramatically increase sales.
Jawbox Gin has unveiled a new look bottle created to reflect the rich heritage and quality of the spirit. A stunning yet robust container manufactured by Allied Glass in extra white flint glass, the design features intricate embossing on the bottle’s front shoulder panel.
Anyone tasked with buying a gift for a girl this holiday season has likely been on a quest (probably since October) for the elusive L.O.L. Surprise! Dolls. The three-inch plastic dolls have replaced last year’s Hatchimals as the must-have toy. Apparently, every girl from age 4 to 14 got the memo. And by "memo" I mean saw the unboxing video on YouTube.
A newly launched range of almond drinks, with design by B&B studio, heralds the first foray into a new category by leading challenger brand Pip & Nut, whose innovative nut butters have helped reinvigorate the savory spreads sector. B&B helped diversify the range of nut-based products while maintaining the brand promise, and look and feel.
New optically variable foil (OVF) nanotechnology, which has been developed to improve the visual appeal of branded packaging concepts and produce eye-catching carton designs has been launched by leading international supplier, Fresnels Inc.
The Reusable Packaging Association (RPA) announces that STIHL Inc. and Goodwill Industries International are the winners of the 2017 Excellence in Reusable Packaging award. Winners to present their submissions at Pack Expo 2017.
NFL fans will do just about anything to help their favorite team win. Kicking off the 2017 season, Tostitos, the Official Chip and Dip of the NFL, is giving fans another way to help their team rack up wins in the form of lucky snacking.
CROWN Aerosols & Specialty Packaging Europe and French haute couture fashion designer Jean Paul Gaultier have collaborated to produce creative new package designs for the brand's Le Male and Classique fragrances.